Alicia and Chris open up about what it’s really like to build a boutique marketing agency as siblings. From their early days in event planning to launching Aliste, they share the honest truths, unexpected challenges, and surprisingly joyful moments that come with mixing family and business.
They dive into how they found their footing, how they balance creativity with growth. It’s candid, it’s real, and it’s full of relatable takeaways for anyone navigating entrepreneurship, teamwork, or family dynamics.
Whether you’re building a business with someone you love or simply curious about how they make it all work, this conversation offers a blend of insight, humor, and inspiration.
