Host Gene Swank is joined by Alicia Williams of Aliste Marketing. Co-hosts Elena Nabi from Yuppr and Dr. Phillip Hickman of Pla Book chime in as well. We discuss bootstrapping a company when times are tough, the image a company leader should convey and of course we dive deep into all of the digital marketing goodies.
Driving E-Commerce Success: Leveraging Product Marketing and Branding
In the dynamic landscape of e-commerce, where choices abound and attention spans are fleeting, the synergy between product marketing and