Host Gene Swank is joined by Alicia Williams of Aliste Marketing. Co-hosts Elena Nabi from Yuppr and Dr. Phillip Hickman of Pla Book chime in as well. We discuss bootstrapping a company when times are tough, the image a company leader should convey and of course we dive deep into all of the digital marketing goodies.

Tips for Developing an Effective Marketing Strategy for Your Business as a CMO
As a CMO, one of the most important tasks is developing an effective marketing strategy for your business. This strategy