Is your business winning? How do you know? The big difference between opinion and fact is that facts come with data. Curious whether you’re profitable? Having a feeling that you are is nice, but it isn’t useful. Knowing you are because your spreadsheet, financial analyst, or in-house software says so is downright potent. Key business …
Ready to launch a new product? Interested in revamping an existing one? Even the most innovative, ingenious product every created can flop big time if you’re not prepared to keep tabs on performance as you head to market. Key performance indicators, otherwise known as KPIs, can help you track progress, profitability and efficiency in real-time …
5 Metrics Crucial to Assessing the Performance of a Product Read More »
When companies need to measure the progress of a campaign or see how they stand in relation to their competition (or an older version of themselves), they turn to key business metrics. These metrics, sometimes also referred to as key performance indicators or KPI, are quantifiable data points that can be used in a wide …
Marketing and content strategy experts love to talk about business metrics. They’ll tell you that you need them to understand how you stack up against the competition (true) and where you are in relation to reaching your business goals (also true). That’s all well and good, but one serious question remains: Where do you go to …
Business metrics are the kind of nit-picky little numbers that can seem like little more than busy work on their own but collect enough metrics and you can paint a remarkable picture of a company’s health or the performance of a specific initiative. A single number holds interesting information that may change a decision or …
While all KPIs measure the progress or relative success of a business or campaign, many metrics are more focused on long-term outcomes. Operational performance metrics look at organizational processes in the shorter term — sometimes weeks, days, or even hours. Why Use Operational Performance Metrics? Guessing is fine when you’re trying to figure out what’s …
Sometimes it’s easy to tell bad from good. Good apples are crispy and juicy. Bad apples are soft and, well, gross. But identifying a good KPI can be a bit trickier. To be effective and deliver the information you need to measure campaign progress and monitor organizational growth, a good key performance indicator should tick …
4 Key Points to Know in Order to Achieve a Good KPI Read More »
Whether you’re brand new to the business world or a seasoned vet, it’s highly likely you’ve heard the term KPI bandied about. Key performance indicators are valuable tools for everything from marketing to project management, and understanding what they are and how they can be used could be just what your business needs to scale …
When you’re tired of wondering where your business is at, get real with key business performance metrics. KPIs are little tools you can use to measure the health of your startup, how quickly a larger corporation is scaling, and what you can do to make your enterprise bigger and better than ever. What are KPIs? …
What are the most important metrics to measure your business success? Read More »
Some of the best ads of 2020 include a 7-minute video from Apple capturing the hilarious things that happen when you suddenly have to work from home, a dating site pairing up Satan with a girl named after the year nobody wants to relive, and a burger company selling the freshness of their beef by …
Why Creativity Makes Your Business More Productive and Successful Read More »
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