How do you plan on getting ahead? Whether you’re about to launch a business or you’re already in the swing of things but not leveling up quite as quickly as you’d like to, you probably know that marketing is one tool that can help give you a competitive edge. But marketing isn’t just a tool […]
3 Steps of the Strategic Marketing Process Read More »
In today’s interconnected business landscape, building strong partnerships within your network has become a key driver of success. Collaborating with partners offers a range of benefits that can significantly impact your business growth and profitability. In this blog, we will explore the compelling advantages of working with partners, backed by compelling statistics that demonstrate the
The Power of Partnerships: Unleashing Growth through Network Collaboration Read More »
When you want a build a marketing strategy that’s as strong as it is scalable, it’s vital you make a conscious effort to tackle the marketing process using clear-cut steps that eliminate guesswork and leave little room for error. Plan Every marketing strategy must have a goal, but not all goals are created equal. Success
Using 5 Steps to Build a Successful Marketing Strategy Read More »
In a crowded marketplace, it can be challenging to make your brand stand out. Positioning your brand effectively is the key to success, but it requires a strategic approach. To help you get started, we’ve compiled a list of the most effective strategies for positioning your brand. From developing a unique value proposition to leveraging
Positioning Your Brand: Five Strategies for Success Read More »
Marketing is all about making connections. Building relationships with the right influencers and partners can make a huge difference in your brand’s success. Collaborating with influencers who share your values, goals, and target audience can bring mutual benefits and help you reach a wider audience. This article will provide you with some effective strategies for
Strategies for Building Strong Relationships with Influencers and Partners in Marketing Read More »
Hiring a marketing agency is a big investment for any business. It is essential to have the right marketing strategy in place to succeed in today’s highly competitive business environment. However, choosing the wrong marketing agency can be a costly mistake that could set your business back a long way. Therefore, it is imperative to
Questions to Ask Your Marketing Agency Before Hiring Them Read More »
Marketing is marketing is marketing… right? Well, not really. While there is a lot of overlap between different marketing tactics, there are two main types that you can use to power up your business and fuel growth. Check out this brief but informative look at strategic marketing vs. tactical marketing and learn which one is
Strategic Marketing vs. Tactical Marketing Read More »
You’ve spent hours poring over every detail of your marketing plan. Your audience is dialed in, you’ve chosen your channels and you’ve stared at laundry lists of business metrics until your eyes felt like they were swimming around in your head. There’s just one question left: How are you going to implement this thing? How
4 Steps to Implement a Marketing Strategy Read More »
Does the mere thought of crafting a marketing strategy make your eyelid twitch? Creating a marketing plan doesn’t have to be a panic-inducing event. Just follow these seven steps: Research Kickstart your marketing with a ton of research. There are a lot of ways to gather important data, starting with direct customer contact. Surveys work,
Understanding the 7 Steps of Marketing Read More »
Ask three different marketers to describe their planning process and you’re likely to get three different answers. While there are certainly some standard aspects to any expert-driven marketing plan, every pro has their own way of describing and grouping those elements. Still, there’s usually a common thread that revolves around research, money and creativity —
Understanding and Applying the 3 Phases of the Marketing Process Read More »
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