Video Marketing

Explore the power of video marketing in this category, where you’ll find insights and tips to elevate your brand’s storytelling and audience engagement.

Harnessing the Power of Creative Video Marketing to Boost Brand Awareness

Let’s face it, in the competitive digital world that we find ourselves in. You cannot be considered relevant if you don’t have video in your strategy. A recent state of marketing report by Blogspot has found some exciting things, including a striking 92% of video marketers finding that it gives them a positive ROI, up […]

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video marketing

Why would I invest in professional video marketing when I can use Tik Tok for free?

There are nearly 100 million people in the United States who are active on TikTok every month.  The meteoric growth of the trendy video-sharing app was further bolstered by the pandemic; when everyone was shut indoors, they turned to user-generated content like funny videos for entertainment.  It’s no surprise then that businesses have taken note

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YouTube Marketing: what you need to know about the power and skill behind successful channels

YouTube Marketing: What Makes Successful Channels So Popular

YouTube isn’t all cute cat videos and failed singing auditions (not that there’s anything wrong with those). YouTube is now the second-largest search engine in the world. Daily views total more than 5 million videos spread across 1.9 billion active users. That’s an incredible resource for B2B, B2C, and SaaS marketers eager to showcase their

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