Video Marketing

Explore the power of video marketing in this category, where you’ll find insights and tips to elevate your brand’s storytelling and audience engagement.

video marketing

Why would I invest in professional video marketing when I can use Tik Tok for free?

There are nearly 100 million people in the United States who are active on TikTok every month.  The meteoric growth of the trendy video-sharing app was further bolstered by the pandemic; when everyone was shut indoors, they turned to user-generated content like funny videos for entertainment.  It’s no surprise then that businesses have taken note …

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YouTube Marketing: what you need to know about the power and skill behind successful channels

YouTube Marketing: What Makes Successful Channels So Popular

YouTube isn’t all cute cat videos and failed singing auditions (not that there’s anything wrong with those). YouTube is now the second-largest search engine in the world. Daily views total more than 5 million videos spread across 1.9 billion active users. That’s an incredible resource for B2B, B2C, and SaaS marketers eager to showcase their …

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